Lecture №13. E-technologies. Electronic business. Electronic training. Electronic government.

Purpose:to know about e-business and e-government.
Plan:

1.Electronic business: Main models of electronic business. Information infrastructure of electronic business. Legal regulation in electronic business.

2.Electronic training: architecture, structure and platforms. Electronic textbooks.

3.Electronic government: concept, architecture, services. Formats of implementation of the electronic government in developed countries.

1.Electronic business: Main models of electronic business. Information infrastructure of electronic business. Legal regulation in electronic business.

According to the definition of IBM professionals, electronic business(e-business) The transformation of key business processes using Internet technologies. Thus, e-business refers to any business activity that uses the possibilities of global information networks for transforming internal and external relationships to create a profit.

An important part of e-business is e-commerce.Under the e-commerce (e-commerce) refers to all forms of business transactions that are carried out with the help of information networks definitions:.

in the dictionary e-business terms by PriceWaterhouseCoopers and eTopS Consulting companies are given the following

E-business -improving the efficiency of the business, based on the use of information technology for in order to ensure interoperability of business partners and create an integrated value chain-..

E-commercemarketing, submission of proposals, sales, rental, licensing, supply of goods, services or information through computer networks or the Internet

Internet business can be described as medium which allows companies to

increase revenues · because created new channels of income and an increase in sales volumes;

· reduce costs by reducing the costs of transactions and overheads needs;.

· improve the quality of services, improving the service offered to customers and better meet their

· Improve conditions for investment;

· ensure corporate company information all over the world or just a target group of customers;

· automate and optimize business processes both internally and in its relations with suppliers, dealers and partners;

· ensure business continuity (7 days a week, 24 hours a day).

The basic model of Internet business models There are pure e-business.

Table 13- The basic model of Internet business

B2B «Business-to-business»or "Business to Business" - these terms are indicated all the interactions between enterprises, companies and firms. . The organization of deliveries, exchange of documents, purchase orders, financial flows, coordination, joint activities - all this interaction of business with another

Major B2B tools include:

1.the corporate web-site (info page with the listing, project goods and services, activities, proposals for cooperation),

2.internet incubator (a company specializing in the creation of start-up companies with a view to their subsequent sale to

3.investors;.Internet marketing

Internet marketing is an important tool for effective Internet business Internet enables companies. more automated marketing through the use of databases-..

B2C «Business-to-customer» B2Cor "Business-to-consumer" is the relationship of the seller and the buyer these include the acquisition of the customer of any product or service, receiving the consultations, registration of insurance etc.

All the trading system through the Internet can be categorized as web-showcases, Internet shops and Internet business systems .

Web-showcase designed web-design means the price list the trading company, which does not contain the business logic of the trading process .

2.Shop Online also comprises web-shop windows, all necessary business logic to manage the e-commerce process (back-office).

3.Online trading system (OTS) is an online store, the back office is fully (in real time) is integrated into the trading company's business processes, as well as internal company document automation-.

Today main attention is focused on the so-called B2C model in which the main consumers of e-commerce services are the buyers individuals. A very important point that must be borne in mind when talking about the growth of B2C e-business market - it is the overall development of the economy, improving the welfare of the "average" customer. If there is an active development of the economy, will be at a standstill and the most promising high-tech markets. A man willing to spend money in the e-shop only when they stayed with him after satisfying the basic needs of food, clothing, etc.

Another aspect of the problem The quality of services. Online shopping can be developed only if the high quality of all its components. Logistics - perhaps the defining component of e-commerce B2C model, and we have it is almost not developed. Transport infrastructure, e-mail system - to high-quality delivery of Culture continue to develop and evolve. In addition, to create a functioning delivery infrastructure needs a lot of money and considerable time

Well, the fundamental problem hindering the rapid growth of B2C applications in our country, -. Standard of living

C2C

model«Customer-to-Customer»,C2C thereflects business relationship arising between individuals on the on-line auctions and exchanges-.

1.Internet market trading marketplace through which companies conduct trade in goods and services. The owner gets a commission or, in each transaction it is the seller or the buyer, reducing costs.

The Exchange is a program of trade-information system that provides traders (members) equal rights and opportunities for making transactions impartially performing set of trading rules. The trading system is open and secure due to accessibility of information on the Internet-.

2.Internet auction Trading showcase, where sellers put up for sale the goods belong to them, and buyers apply for the purchase of these goods«Business-to-government».

«B2G»

B2Gor - a special type of trade on the orders of government organizations

Commodity market

infrastructure - a mandatory component of any integrated economic system. The word "infrastructure" refers to the base, the internal structure of the economic system. The infrastructure business is a set of components that provide the free flow and overflow of various resources: financial, trade, labor, information, etc. and linking the movement together. Business infrastructure ensures its successful functioning control.

She currently performs several important functions:

o the institutionalization of business relations,

o help the subjects of business in the realization of their interests,

o specialized businesses, improving the efficiency of their work on the basis of differentiation filled their niche markets;

o facilitating forms of legal state and public regulation of business practices

Under the trade market is the sphere of realization of a particular product or group of products, linked to certain features of the production or consumption nature markets

There are many different signs of the classificationof commodity

o on the territorial coverage. Analysis of the market in a particular study, conducted within the framework of the internal, external and regional market;

o the nature of the end-use product (markets of consumer goods, the markets of capital goods);

o by the ability of goods to satisfy the needs of certain groups of consumers (market men's, women's clothing, goods market for photographers, tourists,

o etc.).on terms of use of the goods (durable consumer goods, the average period of use, short-term)
of product sales market - it is part of the market, within which is carried out, the sale of goods divided.

Individual commodity market consumers can be into several segments: consumers, who do not know about the product; They know about the product, but do not buy it; acquire competitors' products; purchase our products work in the commodity market require a comprehensive information support

Financial market

Modern financial markets this is an extremely complex structure with multiple participants - financial intermediaries, operating with a variety of financial instruments, and perform a wide range of functions for the maintenance of economic processes and management. In the financial market presented a special commodity - money provided for use at a time, in the form of loans under the obligation or permanently, under the action

Labor market

JobsWays, public organizations and mechanisms that allow people to find a job according to their abilities and skills, and employers to hire workers they need for the organization of the business or other activity.

Wagesthe value of remuneration paid to the employee for the performance of a specific task, the amount of work or the performance of their duties for some time

The market has two unique features that leave their mark on the action of the common market mechanisms -. the universality of goods sold there and the desire for social justice sellers

product versatility workforce due to the fact that the person is fit to master different professions and retrained for life, if it is profitable and justify the investment of time, effort and money. In developed countries, is not uncommon, when changing profession even people with higher education.

In addition, the flexibility of labor as a commodity is manifested in the fact that professionals of the same profession can work in a variety of companies, parts of the same country, and even to change the country, where they have to work hard .

Information market

information services market is a confluence of economic, legal and organizational relations on trade (buying and selling) information services between suppliers and consumers, and is characterized by a particular nomenclature of services, as well as the terms and conditions of their representation mechanisms.

The advent of modern information services expanded demand information on products, as promoted the individualization of supply of these products, their approximation to the individual needs of individual users and, thus, to the convergence of information models of producers and users teaching.

2.Electronic training: architecture, structure and platforms. Electronic textbooks.

E-learning(Eng. E-learning, an abbreviation of the English. Learning) -Electronica system of training through computer and electronic technologies

Definition UNESCO«E-Learning - learning through the Internet and experts:..multimedia,"

e-learning include:

· independent work with electronic materials, using a personal computer, PDA, mobile phone, DVD-player,TV and other,

· obtaining advice, tips, ratings from a remote (geographically) expert (teacher), for remote interaction, theof

· Creation a distributed user community (social networks), leading the overall virtual learning activities,

· timely Hour delivery of e-learning materials; standards and specifications for electronic learning materials and technology, distance learning tools,

· formation and improvement of information culture for all heads of enterprises and divisions of the group, and the mastery of modern information technology, improving the efficiency of its ordinary activities,

· the development and promotion of innovative educational technologies, the transfer of their teachers;

· to develop educational web-resources;

· the opportunity at any time and in any place to get modern knowledge, are available in any part of the world access to higher education for persons with special needs

related to e-learning, electronic textbooks, educational services and technology. In fact, e-learning began with the use of computers in education. Initially training with the use of computers alternated conventional, classic practical exercises. E-learning and now does not exclude communication with the teacher face to face.

ELearning modern sample concept has evolved along with the Internet connectivity technologies, and includes the ability to virtually anywhere download additional materials underpinning received by electronic aids theory, pass the completed task , consult with the instructor. The main thing is that all these features are supported electronic media programs. Now the development of e-learning depends on the development of the media, but electronic books, fully revealing its potential, are still in the development stage of traditional:.

e-education has a number of advantages

1. Freedom of access- the student can do almost anywhere. Not all e-learning is available through the Internet. Adult students can study without interruption from work

2. Reduced training costs The student bears the cost of media, but it does not bear on the methodological literature. In addition, the economy is growing at the expense of wages, which do not need to pay teachers, the content of education and so on. Production of e-learning materials does not imply deforestation

3. Flexibility training- duration and sequence of study materials listener chooses, completely adapting the whole learning process to fit their capabilities and needs courses

4. The opportunity to develop in step with the times- users of electronic And the teachers and students develop their skills and knowledge in accordance with the latest modern technology and standards. Electronic courses also allow you to update the study materials timely and promptly.

5. Potentially equal opportunities obucheniya- training becomes independent of the quality of teaching in a particular school.

6. The ability to define the criteria for assessment of Knowledge in e-learning has the opportunity to exhibit clear criteria by which to assess the knowledge gained in the process of student learning.

Electronic textbook- a special device libo program software used in the educational process and replaces the traditional paper book. Currently, treatment of the phrase "electronic textbook" is very broad: in some cases it means the electronic version of the paper textbook, in some - a complex program on electronic devices, allowing to show students, in addition to the text, studies multimedy material containing a interactive units of examination updating from a central source and so on. Electronic textbooks latter species are still under development, so basically modern electronic textbooks are electronic text with illustrations. Almost all teachers celebrate the simplicity of using the electronic textbook students, increase students' motivation and interest in working with academic subject with the help of a technical device, the pleasure when using ET in the classroom and at home.

3.Electronic government: concept, architecture, services. Formats of implementation of the electronic government in developed countries.

Electronic Government (English e-Government.) - A way to provide information and assistance already formed a set of public services to citizens, businesses, other branches of the government and public officials, in which the personal interaction between the state and the applicant is minimized and information technology is used as much as possible. E-government - state electronic document management system based on the automation of the entire set of management processes across the country and serves as the target of significantly improving governance and reducing social communications costs for each member of society. Creation of e-government involves building a nationwide distribution of the social management system, implementing the decision of the full range of tasks associated with managing documents and their processing.

Questions:

1. What is Electronic business?

2. What are the principles of еlectronic government?

3. What are the еlectronic trainings?

What are the differences between еlectronic training and еlectronic textbooks?

4. What are formats of implementation of the electronic government in developed countries an archive?

References

1. June J. Parsons and Dan Oja, New Perspectives on Computer Concepts 16th Edition - Comprehensive, Thomson Course Technology, a division of Thomson Learning, Inc Cambridge, MA, COPYRIGHT © 2014.

2. Lorenzo Cantoni (University of Lugano, Switzerland) James A. Danowski (University of Illinois at Chicago, IL, USA) Communication and Technology, 2015, 576 pages.

3. Craig Van Slyke Information Communication Technologies: Concepts, Methodologies, Tools, and Applications (6 Volumes). ISBN13: 9781599049496, 2012, Pages: 4288

4. Utelbaeva A.K.,Utelbaeva A.K. Study guide for lectures on discipline “Computer science”, Shimkent 2008, 84 pages.

5. Business Fundamentals: Hands-on training manual / Ed. YB Rubin, M-2014

6. Mushroom VD Business Basics: A Tutorial. - M .: Finance and Statistics, 2016

7. Fundamentals of business activities. Financial management. Marketing / Ed. VM Vlasova - M .: Finance and Statistics, 2015.

Resources:

1.http: //refleader.ru/jgeujgrnayfsyfs.html

2.http://ru.wikipedia.org/wiki/

3.http://ru.wikipedia.org/wiki/ 4.http://www.intuit.ru/studies/courses/673/529/lecture/